2025 Chula Vista CA Rental Market Forecast & Trends – ZIP Codes 91910–91915
Key Takeaways
- Average rent: $2,860/month across 91910–91915 (−1.8% YoY).
- Unit mix: 2BR ≈ 44% of listings; 3BR ≈ 27%; 1BR ≈ 20%.
- Growth leaders: 3BR +4.5% YoY, 4BR +12.3% YoY.
- Soft spots: Studios and 1BRs—higher supply and slower demand.
- Competition: ~620 active listings (Aug 2025) = moderate competition.
- Owner focus: Competitive pricing, modern updates, and strong marketing to win faster leases.
Why the Chula Vista Rental Market Matters
Chula Vista—San Diego County’s second most populous city—spans dense bay-adjacent apartments, transit-corridor condos, and suburban homes in the east hills. With freeway and trolley access, proximity to job hubs, and improving amenities, it attracts families, commuting professionals, and students.
For landlords, the market offers both opportunity and competition. Older, unrenovated properties lag; homes with modern finishes and curb appeal command premiums. In short, execution on pricing, presentation, and marketing determines results. Otay Ranch, Coronado and San Ysidro border Chula Vista and can provide rental alternatives.
Average Rent in Chula Vista
- All Units (91910–91915): $2,860/month (−1.8% YoY)
- Range: $1,300 (low) to $7,500 (high)
Rent by Unit Size (August 2025)
- Studio: $1,740 (−3.2% YoY)
- 1-Bedroom: $2,250 (−2.5% YoY)
- 2-Bedroom: $2,850 (+0.5% YoY)
- 3-Bedroom: $3,520 (+4.5% YoY)
- 4-Bedroom: $4,900 (+12.3% YoY)
Insight: 2BRs held steady, while 3–4BRs led growth. Studios and 1BRs face pressure from new supply.
Market Composition (Inventory Breakdown)
2BR: ~44% | 3BR: ~27% | 1BR: ~20% | Studios: ~5% | 4BR: ~3%
Insight: Inventory skews toward 2–3BRs (family demand). 4BRs are scarce and rent at a premium.
Year-over-Year Rent Trends
- Overall: −1.8% YoY
- Studio: −3.2%
- 1BR: −2.5%
- 2BR: +0.5%
- 3BR: +4.5%
- 4BR: +12.3%
Trend: Larger households are paying up for space; smaller units remain price-sensitive.
Number of Available Rentals
620 active listings across 91910–91915 (Aug 2025).
Moderate competition: smart pricing and strong marketing matter, but deep discounting isn’t always necessary.
What Tenants Love About Chula Vista
- Freeway & trolley access for commuters
- Coastal/bay-front living mixed with suburban options
- Family-friendly neighborhoods, schools, and parks
- Growing shopping & dining in mixed-use areas
- More affordable than coastal ZIPs while offering urban conveniences
Best Units to Invest In
Buy & Rent: 3BR (strong family demand) and 4BR (scarcer supply, premium rents).
Be Cautious: Studios & 1BR (high supply); 2BRs are stable but must be marketed well.
Tip: Upgrades (kitchens, flooring, lighting), parking, pet-friendly policies, efficient appliances, and outdoor space move the needle. Quality visuals and fast turns help win leases.
Final Thoughts for Chula Vista Rental Owners
Chula Vista is stable with slight YoY softness driven by smaller-unit oversupply. Meanwhile, 3–4BRs are appreciating, creating opportunity for well-presented, larger homes. Owners who price 2BRs competitively, differentiate smaller units with upgrades, target families for 3–4BRs, and run tight marketing/ops will minimize vacancy and maximize returns.
Why Choose Realty Management Group for Chula Vista Rentals
Local expertise across 91910–91915 paired with data-driven execution to protect your asset and boost cash flow.
- Data-Driven Pricing: Live comps and submarket analytics.
- Aggressive Marketing: Pro photos, premium placements, rapid showings.
- Comprehensive Screening: Credit, income, background, rental history.
- Proactive Maintenance: Trusted vendors, preventative care, cost control.
- Compliance & Risk: California lease compliance and notices handled.
- Owner Transparency: Real-time statements and reporting.
- Vacancy Reduction: Renewal strategy and pricing reviews.
- Neighborhood Knowledge: Micro-trends across Chula Vista ZIPs.
Contact Expert San Diego Property Management & Resources
Need help pricing, marketing, and managing your Chula Vista rentals? Our team pairs local knowledge with data-driven strategy to reduce vacancy and maximize ROI.
FAQ: Chula Vista CA Rental Market 2025
What is the average rent in Chula Vista (ZIPs 91910–91915)?
About $2,860/month (Aug 2025), down 1.8% YoY.
What is the most common unit type in Chula Vista?
2-bedroom units (~44% of listings), followed by 3BR and 1BR homes.
Are rents increasing or decreasing in Chula Vista?
Overall slightly down; 3–4BR homes show positive growth.
How competitive is the market?
Moderate competition with 620 active listings. Strong features and location lease faster.
Is Chula Vista good for investment?
Yes—especially 3–4BR homes and upgraded properties with in-demand amenities.
